A number of farmers in India were going to have their land taken away. They would have been compensated, but now, thanks to Google Earth, they may get to keep the land, or at least receive more money for it.
Google: Official Tree Hugger
Show me a good corporate environmental citizen and I’ll show you a company that is more concerned about cutting costs or saving money by eliminating waste from its processes than it is about melting Arctic ice floes.
Google WiFi Plans Meet Politics
It sounds like Google’s Chris Sacca didn’t have a lot of fun at a public discussion of Google and Earthlink plans for wireless broadband in San Francisco.
Google Enhances Webmaster Tools
Vanessa Fox unveiled new features included with Google’s Webmaster Tools in an entry this week on the Official Google Webmaster Central Blog.
Google And Security Pass In The Night
Organizing all the world’s information may be a noble goal, but a couple of prominent blog voices wonder if past security concerns could bode poorly for adoption of Google applications.
Google’s Website Optimizer Revealed
Right about now, Google’s Brett Crosby is revealing a new tool at the Emetrics Summit in Washington, D.C. Called Website Optimizer, it is designed to help AdWords advertisers test different landing pages in order to determine which one drives the highest number of conversions.
Google Tests New Website Optimizer
In its AdWords blog, Google outlined plans for beta testing of the company’s new Website Optimizer tool. The service is geared at increasing conversion rates for websites and testing different landing page combinations.
Google Launches Affiliate Program?
Is Google launching an affiliate program? Actually, they have begun testing a Cost Per Action (CPA) model that, if adopted, would enhance the current Google AdSense payment system. According to ITPro.co.uk, Google has invited a limited number of webmasters to test this new program, which pays participants if a visitor acts in a manner related […]
Google To Literally Corner Online Ad Market
Google is on pace this year to capture a quarter of all online ad spending, according to eMarketer, further increasing its dominance in the sector as the sector itself is projected grow at blistering rates. As Google snatches market share from Yahoo, online advertising in general will gain more ground against traditional marketing vehicles by 2010.
Daily Kos Spurns Google News
According to one blogger, “Google News is becoming unusable.” That statement started off a fairly standard anti-Google rant, but the outburst was posted on a site that doesn’t usually discuss that sort of thing. Markos Moulitsas Zuniga of the political blog Daily Kos authored those words, and has withdrawn the site from Google News.