Nathan has uncovered the dollar amount Google spent in promoting Google Checkout in 2006 – $58 million. As Nathan points out, that’s the amount spent in promotions and $10-$30 coupons by Google, in an attempt to take some market share from PayPal.
Nathan adds…
Google Earth Promotes Global Awareness
One thing you can say about Google is they don’t stray too far from their Birkenstocks –aside from the legal department, where the smell of free love will get you shot on sight. But two new environmental layers added to Google Earth are evidence of those patchouli-scented sandals.
Google, Microsoft To Invade White Space?
When Google, Microsoft, Dell, Intel, and Hewlett-Packard team up, you know big things are a-happening. In this case, all five companies want to make the Internet accessible through traditional television airwaves.
Google’s Gray Maps The Literary World
In 1993, Matthew Gray created the world’s first search engine. Now, while working for Google, he’s created a map of the world "based on the frequency of its locations mentioned in books."
Google’s Stock Dips Amid Lawsuit Banter
In a day that has seen the Dow Jones drop by over 200 points and the NASDAQ take a 50-point dive, Internet companies such as Microsoft and Yahoo have seen their stock prices continue in a downward spiral. Unfortunately, Google’s day hasn’t been much better.
SEC Charges Hackers With Pumping Google
Three Indian nationals have been charged as part of the Securities and Exchange Commission’s investigation into pump and dump stock schemes the boosted prices for fourteen stocks, including Google and Sun Microsystems.
Viacom Sues Google, YouTube
Since negotiations fell apart between YouTube and Viacom, analysts have been speculating about whether or not the media conglomerate would take legal action against the popular video-sharing site. Specifically in light of the fact that Viacom video clips continue to appear in YouTube’s library on a regular basis.
Google Phone Edges Closer to Reality
Rumors have been mounting over the past two months surrounding the existence of the fabled Google phone, a device that the mobile community has anticipated with baited breath for some time now. As more details come to light concerning the alleged Google phone, one wonders if Apple views the device as a legitimate competitor to the iPhone.
Google Chalks Up Victories In Print, Radio
A lot of Google’s products and services die quiet deaths in dark corners, but on the other hand, there are times when the company seems to have a Midas touch. New reports indicate an appropriately golden future for Google’s newspaper and radio ads.
No More Search Results In Google SERPs?
Google employees are hinting (strongly) that the search engine is being more discriminatory about website search results appearing in Google’s search results. That cross-mojonation, if you will, isn’t what searchers want.
And while that seems simple on the surface – a search result leading to another search result in a vicious cycle is pretty frustrating for most users – it leaves a lot to think about from the webmaster side.