Google Analytics Expands On Website Optimizer
The Website Optimizer that Google made available to all of its AdWords clients shows how well (or poorly) links convert;…
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Tag: google
7 Reasons Google’s Paid Link Snitch Plan Sucks
Matt Cutts blogged that Google would like you, the average search engine user, to report on sites you feel are…
Dodgeball Founders Stop Playing Google’s Game
I used to enjoy playing dodgeball, but it was one of those games in which someone’s feelings (and/or body) often…
Marketers Should Care About Google’s DoubleClick Deal
For those of you who turn off your computers on the weekend, you should know that Google announced Friday that…
Google AdWords Broad Keyword Matching
Google AdWords provides four keyword matching choices, “broad”, “phrase”, “exact” and “negative”.
Google Signs Deal with Clear Channel
Since the end of last year, we’ve suspected that Google has been hard at work, trying to negotiate a big…
Dodgeball Guys the Latest to Quit Google
Be warned, if you decided to sell your company to Google, don’t expect to actually enjoy working for the world’s…
Mountain or Molehill: Reporting Paid Links to Google
Google has announced increased counter-measures will be put in place to neutralise the practice of buying links which game the…
Has Google Crossed the Line?
As I just posted on the InsideMicrosoft blog, Microsoft has issued a statement suggesting the government get involved regarding Google’s…
Google Finds Clear Channel For Radio Ads
Last week Google CEO Eric Schmidt said to think of the company fist as an advertising system. True to his…
