There’s talk of lowering the drinking age, with at least a few colleges’ presidents backing the idea. This change would lead to an absolute marketing blowout. In the meantime, though, Facebook’s found its own workaround solution by introducing a system of demographic restrictions.
A Look at Facebook
This week, Facebook announced that it is changing the timing of application measurement from daily to monthly. This means that instead of daily activity reports, Facebook developers can now look at how their widgets perform over course of a month.
Social networking membership in North America is beginning to level off, in the past year the number of social networking members grew 9 percent compared to 25 percent growth for the rest of the globe, according to comScore.The Middle East – Africa region increased 66 percent, Europe was up 35 percent, and Latin America rose 33 percent, each region grew at above average rates.
Facebook Wanted To Buy German Site Before Suing
Before Facebook sued the German social networking site StudiVZ last month for copying its "look and feel," it had been in talks to purchase the site.A former StudiVZ executive says Facebook had been negotiating for months to buy the social network.
Facebook Sees Significant Growth In Japan
The Japanese language version of Facebook had more than triple the amount of visitors to its site in the past year according to comScore World Metrix.The leading social network in Japan was Mixi.jp with 12.7 million visitors in June. Facebook, which recently launched a Japanese language version of the site, has seen significant growth in the past year, gaining 213 percent to 538,000 visitors. MySpace captured 1.2 million visitors, up 10 percent over a year ago; Orkut attracted 638,000 visitors and Gree brought in 455,000 visitors.
Facebook Alters App Measurement System
When trying to separate the good Facebook applications from the bad – or at least the popular apps from the ostracized ones – a statistic known as the "daily active user count" often came in handy. Facebook’s now trying to make it better by switching to a monthly perspective, and the social network is even recommending apps to some users.
Facebook Employees May Get To Sell Stock Options
Give people a little money, and you’ll gain their loyalty. Give ’em too much, and they may retire and forget you. So Facebook seems to be making a wise move by allowing employees to sell a small number of their stock options.
Facebook Attacked By Phishers
Till now, the Facebook social network has been an overall pleasant user experience for most users, especially if they’ve come over from the social spamming barrage common on MySpace.
Facebook Nabs Firefox Star
The talent keeps pouring into Facebook headquarters. The most recent addition (and the first of more to come, Facebook sources tells Murdok), is Mike Schroepfer, also known as Mozilla’s vice president of engineering.
Microsoft, Facebook Seal Search And Ad Deal
Not happy with Facebook’s search and advertising system? Well, Microsoft’s going to try its hand at improving things. A new deal between the two companies should bring Live Search aboard before winter begins.