If you are like most small companies and don’t have a large budget to initiate a complete search engine optimization campaign, what is the best approach to marketing yourself online? Should you invest your entire budget into a cost per click campaign or focus on optimizing your HTML tags to target spider-based search engines like Google? .Or should you use a combination of both approaches?
Controlling Search Engine Spiders
Sometimes you have pages on your website that you don’t want the search engines to see – maybe they’re not optimized yet, or maybe they’re not quite relevant to your site’s theme. In other cases, you want to get rid of some annoying search robot that’s cluttering up your logs. Whatever your reason is for wanting to keep the spiders under control, the best way to do so, by far, is to use a “robots.txt” file on your website. Robots.txt is a simple text file that you upload to the root directory of your website. Spiders read this file first, and process it, before they crawl your site. The simplest robots.txt file possible is this:
A Look at GRSeo Software, Search Engine Optimizer
Are you having problems achieving top rankings with your Web pages? Are you interested in learning what to do with your Web site to boost your chances at more visibility and targeted traffic that converts to sales?
A Few Lines On Search Engine Mystery
In my series of articles on traffic, I would like to drop a few lines on the secrets and mysteries around search engines. Search engines are without any doubt a substantial source of traffic and a desirable step to reach on the way to the online success for every webmaster and netpreneur.
Search Engine Marketing 101: What Search Engines See When They Visit Your Web Site
If you have a Web site, have you ever wondered what a search engine sees when it visits your site to add the site to its index? Do you know that it doesn’t see the beautiful graphics or the fancy Web design? Do you know that it only sees the source code, or the “skeleton” of your Web site?
New InSites into the FAST Search Engine Part B
Cost?
For a “limited time” (they don’t say when the offer expires), the annual membership is $18 plus $12 per URL. This is assuming you use Lycos InSite Select to initiate your service. Prices may vary according to reseller.
New InSites into the FAST Search Engine
Of the major engines in the search engine universe, FAST — aka, alltheweb.com — is arguably the most unique. In many ways, it operates differently than typical engines and, in light of recent developments, it’s timely that we probe a little deeper into the inner workings of this strategically important engine.
Jill’s Search Engine Optimization Process
From: Michael Lawford
Hi there,
Something regarding SEO has been puzzling me for quite some time now. It seems to me that even though search engine algorithms are constantly changing, the methods we use are staying more or less the same. As far as I know it is a simple(ish) process of:
Fast Search and Transfer Engine!
Martin Schaedel, my search engine optimization colleague from Sweden, recently conducted a telephone interview with Stephen Baker, Director, Internet Business Unit of Fast Search & Transfer, and managed to come away with some very interesting and surprising tidbits for you. Take it away, Martin!
Teoma: The New, Highly Regarded Search Engine
The year 2001 saw dramatic changes in the search engine world. Major players have either folded or stopped crawling the web, pay-per-click services like Goto/Overture have become much more prominent, and “theme-based indexing” has firmly taken root.
Website owners who don’t understand what these changes mean for them are missing out on tremendous opportunities to boost their site’s search engine traffic.