Tag: efforts

Are Your Marketing Efforts Hitting The Bullseye, Or Missing The Target Entirely?

I have a friend who recently asked for help in marketing a booklet on how to varnish a boat.

Varnishing a boat is a difficult task that can be particularly frustrating for boat owners if it is not done properly. It is also a subject that would only be of interest to a small niche group of people.

Single-sourcing – The Solution for Duplicated Efforts With Documentation

Remember that old saying, “There’s no need to recreate the wheel”? When it comes to documentation, many organizations are trying to do just that. recreate something they already have. However, “single-sourcing” – the practice of using documentation repeatedly for a variety of purposes – can stop those duplicated efforts thus saving time and money.

5 New Ideas For Using Autoresponders To Supercharge Your Marketing Efforts And Customer Relations

You’ve heard the experts say that a prospect usually needs to be exposed to an offer at least three, sometimes as many as seven, times before a decision is made to buy a product or service. To offline businesses, accomplishing this through direct mail and telemarketing can be both intimidating and expensive.

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