Equity Firm Acquires DoubleClick
Hellman & Friedman, a private equity firm based in San Francisco, is acquiring DoubleClick.
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Tag: doubleclick
New Ad Management Tools from DoubleClick
DoubleClick's new version of its reporting systems, DART for Advertisers (DFA) ReportCentral and DART for Publishers (DFP) Query Tool measure…
SEM Considerations for Optimal Campaign Performance
DoubleClick released a new white paper on search engine marketing considerations for optimal campaign performance.
DoubleClick Forms Enterprise Marketing Solutions Group
DoubleClick today announced that it has formed an Enterprise Marketing Solutions group, which is marked by upgrades and integration of…
MSN Certified for DoubleClick’s Rich Media Solution
DoubleClick today announced that the MSN network of Internet services is the first network of its size to be certified…
DoubleClick Signs 86 New Online Ad Management Clients
DoubleClick Inc. today announced that in the first half of the year, 86 customers began using products within the company's…
DoubleClick Unveils SiteAdvance 3.0
Today DoubleClick, online marketing and advertising provider, launched SiteAdvanceSM 3.0, an updated version of its web analytics solution. The new…
