DoubleClick Turned Down Microsoft’s Higher Bid
The irony of Microsoft crying antitrust in the Google/DoubleClick buy is starting to make more sense: it may be sour…
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Google’s Dominance in Online Advertising
Overview of Google's potential DoubleClick acquisition, its implications for online advertising, and emerging privacy concerns.
Schmidt Defends DoubleClick Buy, Net Neutrality
At the Web 2.0 Expo in San Francisco, Google CEO Eric Schmidt spoke with Federated Media's John Battelle to discuss…
Performics: Another Part Of The DoubleClick Deal
Google wants to buy DoubleClick, which owns Performics. Pending government approval of the deal, Google's ownership of a large SEO…
Opposition To DoubleClick Deal Oddly Timed
The chorus of calls for antitrust review of Google's $3.1 billion purchase of advertising network operator DoubleClick comes at a…
Marketers Should Care About Google’s DoubleClick Deal
For those of you who turn off your computers on the weekend, you should know that Google announced Friday that…
Looking at DoubleClick’s Past
Google News Archive search is a nice way to recap coverage of a person or company throughout the years. Here…
Microsoft Complains About DoubleClick Deal
Allowing Google to acquire advertising network operator DoubleClick would create an imbalance in the online ad market, and Microsoft thinks…
Google DoubleClick: Quotes & Facts
The purchase of DoubleClick by Google is the most interesting purchase by a search engine since Yahoo's acquisition of Overture.…
DoubleClick Goes To Google For $3.1B
Online advertising network DoubleClick will become part of Google in an all cash deal valued at $3.1 billion, giving Google…
