It’s a saga we’re all familiar with by now: create a pretty awesome web service, start a trend, become a media sweetheart, make lots of money (VC or acquisition), get slapped with a lawsuit. Or two. Or fifty billion. Facebook added two more lawsuits to its heap recently: a countersuit from Power.com and a click fraud proceeding.
Dealing With Bounce Rates And HIPPOs
An informative guide on understanding and addressing bounce rates, while also highlighting the role of HIPPOs in decision-making.
SiteTruth Wants You to Know Who You’re Dealing With
It’s no wonder that your customers have learned to be a bit wary on the Web. Spam steals their attention. Scams steal their money. Phishing steals their very identities. Some of your customers are relying on search engines to separate the wheat from the chaff. If your company shows up at the top of the search results, searchers assume that it’s because your company is reputable, but John Nagle thinks Google needs some help.
Dealing with Upset Customers
Anger is one of the less noble of human emotions. We tend to beat ourselves up when we get angry. After the emotion dies down, we feel a little foolish for losing control. As Ben Franklin said,
SMX Social Media: 12 Tips For Dealing With Digg
On average, a story making it to the front page of Digg.com gleans 129 links and generates over 10,000 visitors per hour to a website, or so say the experts at the SMX Social Media event in New York.
Managing Emerging Brands, Dealing with PR Fallout
It seems that 2007 brings us a “SEOs are teh devil” mantra from a multitude of newly crowned golden children of the web and to be perfectly honest it’s starting to annoy me.
No doubt the likes of Slashdot have already dealt with and got over the impact the SEO industry may or may not have on the operation of their site – having implemented procedures to deal with comment spam, crap submissions and the like, Slashdot is still doing fine. So why are newer community driven big brand sites so anti-SEO?
Dealing With Distractions in Sales
In today’s business world it is not uncommon for many sales people to work from a home office. At first this may seem like a great opportunity, however, it does create some unique challenges.
Dealing with Comment Spam
If you run a web site that allows comments, you are going to get comment spam – that’s just a fact of life in the current Internet.
Tips For Dealing With Stranger Danger 2.0
When I was a kid cautionary tales usually involved crossing the street, stranger danger, and scissors. Modern parents are adding anecdotes about MySpace and other social networking sites where strangers transform from shadowy abstract figures in far away communities to hoards of perverts lurking about your living room.
Employee Performance Reviews Dealing With Disagreements
What do you do when an employee disagrees with something you’ve written on their performance review? How can you prepare for this and deal with it effectively?