Have you been to ESPN.com lately? Have you browsed around their site with your favorite nofollow attribute link indicator turned on? well I have and I was a little shocked.
NBC Olympics Coverage Proves Online Video’s Importance
NBC Sports had a good run with online video during the Olympics to say the least. They reported that they streamed over 12 million hours of Olympics content across its digital platforms, with 7 million visitors watching over 30 millions streams of live and Video On Demand content at NBCOlympics.com.
Fans Flock Online For Olympic Coverage
With the first week of the 2008 Beijing Olympics completed, Nielsen Online has released a report on how fans around the globe used the Internet to follow the games.Fans in 10 countries visited Beijing2008.cn, the official web site of Beijing games, at a rate of 930,000 per day, with traffic surpassing one million unique visitors on a number of days, as they searched for Olympic results, news and video.
One Fifth Of Marketers Buy Advertising For News Coverage
One in five senior American marketers polled said they had bought advertising in return for a news story about their company or product, according to a survey sponsored by PRWeek and Manning Selvage & Lee. The Marketing Management Survey, conducted annually in May, polled 252 chief marketing officers, VPs of marketing, marketing directors and managers about digital media and marketing ethics.
Google News Introduces Location-Specific Coverage
Google News has done a decent job of representing big stories, but when it came to local developments, your best bet was often to visit to some poorly designed and infrequently updated site owned by a nearby TV station. Now that may no longer be the case, as Google News is getting local.
SMX Social Media: Conference Coverage
The latest revolution on the Web is social media. First dominated by teens and early adopters, the social web is branching out to include everyone, which makes Digg, StumbleUpon, Reddit, del.icio.us, and Netscape prime billboard real estate.
Podcast And New Media Expo ’07: Conference Coverage
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Affiliate Summit Miami ’07: Conference Coverage
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Shop.org Summit 07: Conference Coverage
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CNN Site Sees Value In Local Coverage
I’ve always thought it was kind of sad when local news networks try to cover national stories; they just don’t have the resources. But when national news networks try to cover local stories, the problem can still apply. The CNN site – a leader among national news sources – is going to see if it can avoid this issue while it increases local coverage.
CNN Site Sees Value In Local Coverage