Web Sites can never be considered complete. Regular content updates are necessary if you hope to benefit from the existence of your web site.
Ad-Based Sites and Content Networks
Content Networks are the primary source of revenue for most Ad-Based sites. Measuring to optimize revenue from these sources is an interesting set of problems – but even more interesting are cases where a site blends revenue from multiple sources. Most common among these are sites that sell banner ads directly as well as Content-Network placements.
How to Categorize Your Content for Feeds
Now that you have an RSS strategy, let’s take a look at what content you might like to syndicate.
Microsoft, BBC Meet Free Content To Follow?
Microsoft and the BBC shook hands yesterday, but it was something of a soft, tentative handshake. Microsoft described a “nonexclusive memorandum of understanding” that both companies signed as “a step toward strengthening their working alliance.” Despite this rather weak language, the meeting may have had important implications.
Measuring Ad-Supported Content Success
Part VIII of a Series on Functionalism and Web Analytics – (You may want to visit http://www.semphonic.com/resources/whitepapers.asp and download the White Paper on Functionalism as a detailed technical companion piece to this series).
Content, Technology, and Podcasts
I have been hearing and reading a lot of communicators lately proclaiming that, in podcasting, content is king.
Testing your Newsletter – Technical and Content Tests
An internet newsletter is the equivalent of a brochure or an offline informative newsletter – it needs to capture attention, deliver high quality information and content and convince readers that your company is worth remembering.
Business Benefits of RSS and Content Syndication
If you do a search for RSS and marketing in either Yahoo News or the blog and feed search engine Technorati, you’ll very soon realize just how fast the use of RSS is growing,
Canada Denies Request To Block Hate Content
Canadian telecom regulators denied the request of a Jewish human rights lawyer, asking the government to allow Internet service providers to block access to U.S.-based white supremacist’s websites.
Canadians Consider Web Content Block
A neo-Nazi activist’s call for violence of a Canadian lawyer on his Blogspot blog and his Website prompted that lawyer and others to request Canadian regulators to authorize ISPs to block Internet content.