Online retailers Netflix, QVC.com and Amazon lead in customer satisfaction, according to the ForeSee Results Top 100 Online Retail Satisfaction Index out today.
“Netflix, QVC Score Well With Online Consumers”
AAA Web Sites Help Consumers
As the temperature rises so are gas prices. AAA is offering consumers tips on how to save gas as well as fuel information at two of their Web sites.
Online Payment Preferences Of Young Consumers
JupiterResearch says that younger consumers under the age of 35 are developing different payment habits than adults over 35.
Consumers Research Products Online,Buy Offline
A new survey from Accenture finds that the majority of U.S. consumers use the Internet to research products but prefer to make their purchases offline.
Consumers Research Products Online,Buy Offline
Consumers Put Vista On Hold
Since its launch on January 30th of this year, Windows Vista has been met with lukewarm fanfare by analysts and consumers alike. According to a Harris Interactive poll, only 12 percent of those who are aware of Vista actually plan to upgrade to the new operating system.
Consumers Pay More Attention To Video Ads
Here’s a stat you’ll find interesting: people are twice as likely to press the "Play" button on a video ad than they are to click a standard JPG or GIF ad. The bad news: they only watch two-thirds of the ad. But they did press "Play."
The information comes from a recent study conducted by digital marketing company DoubleClick.
The study of 300 participants over a six month period showed that consumers were much more interactive with video ads, which makes DoubleClick assume the format is very effective.
Will Consumers Accept Mobile Ads?
Harris Interactive, a market research company has announced the results of new research into consumer acceptance of mobile phone advertisements. The research looked at current levels of consumer interest in mobile phone advertisements, preferred advertising methods and the willingness of consumers to be profiled.
Consumers To Spend $10 Billion On Home Audio
Online consumers are planning on emptying their pockets this year and spending $10 billion on home audio products, according to the Consumer Electronics Association. The $10 billion covers speakers, receivers, media servers and other home audio products.
The projections are based on the Consumer Electronics Association’s "2007 Audio Purchasing Study" which was designed to evaluate online consumers habits in purchasing home audio products such as Home-Theater-In-A Box (HTIB) systems, component A/V receivers and speakers.
Mobile Ads Capture Consumers Attention
The Online Publishers Association has released a study," Going Mobile: An International Study of Content Use and Advertising on the Mobile Web" finds that the mobile platform is becoming an effective source for content and marketing because of strong growth and consumers paying more attention to advertising.
The study found that 76 percent of all consumers in the US and Western Europe have access to the Web on their mobile device, and one third (32%) use it. When it comes to usage the UK leads with 54 percent followed by the US and Italy both coming in at 41 percent.
Online Consumers Can Get Satisfaction
Customer satisfaction with the e-commerce industry has improved for the second year in a row and is close to an all time high, according to the American Customer Satisfaction Index, released today by the University of Michigan with e-commerce partner ForeSee Results.
The e-commerce industry received a score of 80.0 on ACSI’s 100-point scale, almost breaking its previous record in 2003 with a score of 80.8.
The e-commerce sector continues to do well in terms of satisfying customers and surpasses the national ACSI aggregate score (74.9) by 7 percent.