Wisdom of Consumer Crowds?
Following up on the theme of the rewiring of our brains, is the internet making us smarter consumers as well?…
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Tag: consumer
Ultimate Consumer Engagement Resources
Consumer Engagement is not a metric that can be measured in the same manner by all businesses and therefore there…
Mobile Convergence And The Consumer
According to Parks Associates, U.S. consumers have a favorable opinion of convergence in mobile devices. The marketing research and consulting…
Consumer Dissonance
One trend my firm follows is what we call consumer dissonance.
Online Video And The Consumer
Thirty-seven percent of consumers with high-speed Internet access are interested in watching TV online in either short or long form…
Techniques for Gaining Consumer Trust
When speaking of website optimization practices, it is often associated with SEO and the goal of achieving high search rankings.…
The Consumer Equalizer: eCommerce Blogging
With blog posts focusing on companies and their quality of service or lack thereof, what can you do to make…
The “Anywhere Consumer” Is Here
Thanks to modern technology, a person can shop from pretty much anywhere, at any time. This person - a retailer's…
How Consumer Online Research Impacts Sales
A June 2006 joint study conducted by Yahoo and the Consumer Electronics Association asserts that seventy-seven percent of all consumer…
Taking Control Of Consumer-Generated Media
Consumer-generated media (CGM) is still a relative newborn and is far from its full potential. The success of YouTube has…
