Does your Internet Marketing Pull?
"Pull Marketing" has always been, and will continue to be the most effective Internet Marketing Strategy at your disposal.
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Tag: consumer behavior
Search Engine Optimization in an eCommerce World
Before one can fully understand the importance and necessity of implementing a search engine optimization program into their marketing mix,…
Copywriting Makeover: Making An Emotional Connection – Part 2
In part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose…
What Colors Make Your Services Most Attractive?
This information is based on the principles of Laws of Attraction, Law of Allowing and Law of Deliberate Creation. And…
Search Engines and Consumer Behavior
When web sites are developed with an e-commerce system they typically do not have unique names for each page, if…
Are You Ready To Research Your Market?
Picture this. You develop some product or service, spend countless hours making sure everything is just right, set up a…
The Internet: One Big Marketing Channel
Whether you're a designer or a marketer, understanding user behavior should be a top priority. That was what compelled me…
Why The USP Doesn’t Work Anymore & What To Do Instead
The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then…
Why PR is a Vital Force
Because it can alter individual perception and lead to changed behaviors. Something of profound importance to businesses, non-profits and associations…
Inside the Mind of the Searcher Part II: Search Behavior Explored
I've have to say I've been amazed by the response we've had to our first forays into researching the behavior…
