Last month Compete.com launched with a new look. Murdok had a few words with Compete’s Director of Market Development, Aaron Prebluda who talked a little bit about the new design. Have you used Compete since its relaunch? What do you think about it? Share your thoughts.
Savvy Competitor Analysis and Keyword Research Your Competitors Arent Doing
First, let’s tackle competitive analysis. As an entrepreneur, you’re no doubt familiar with some of the conventional wisdom about how to handle competitors. Do your research. Check public records and disclosures about big name firms in your industry. Assess your goals, branding plans, and future efforts in the context of the presumptive goals of your industry rivals. Understand why customers choose competitors over your firm — both why they like your rivals and why they refuse to work with you.
Hitwise: Still Hope For YouTube Competitors
YouTube is dominant enough among video websites that, in order to keep its rivals from getting squished together at the bottom, it had to be removed from a graph showing Australian market shares. Still, MSN Video and CNET TV are doing well under its rule.
AdSense Changes To Thwart Competitors
Google now says that sites displaying AdSense or Google search boxes may not display other ads or services using the same layouts and colors as the Google products. That applies to all ads an AdSense member might have displayed anywhere on his website.
Google Cuts Ties With Competitors’ Maps
When one company is in competition with another, it usually won’t point consumers towards the competitor’s products. Sure, it happens – some corporations believe that they shine in comparison tests – but it’s fairly rare. The practice just became even more unusual, as Google ceased to promote MapQuest and Yahoo Maps on its main results page.
Outrank Your Competitors With Bully SEO
When another website or blog ranks higher than yours for certain keywords, there may be a quicker way to move up: send threatening emails demanding they remove themselves from Google listings. If they don’t, threaten to complain to Google and send your lawyer after them.
Learn What Your Competitors Know About Newsletters
Wondering why or how to get an email newsletter going? Yes, your business should have one. And yes, they are surprisingly simple to put into operation.
Google Bowling: How Competitors Can Sabotage You; What Google Should Do About It
Have you heard about the latest “sport” in dirty online business? It’s called Google Bowling and it represents a gaping flaw in Google’s system that allows your competitors to sabotage your site to the point of getting it banned or penalized.
Find What Distinguishes You From Your Competitors
U.S.P., in marketing, is the acronym for unique selling proposition. This is asking, “What distinguishes you from similar products or services, even businesses as a whole?”
Get Ahead of Your Competitors with Strategic Inventory Control
Many businesses that have neglected the implementation of proper inventory control processes fail to realize that this may have adverse effects on their company performance.