Around 60 percent of purchases that begin with online research end at a local store offline. That’s mainly because the Internet has yet to let you to try something on or really see the TV picture quality. Add that to lack of local businesses fully utilizing the power of local search and directories, and you have the basis for a whole new business model.
NBC Not Buying Tribe.net Yet
Although NBC has enough of an interest in the lightly-used social networking site, no one at the network has signed a check yet for the company.
CDC Software Protests M2M Buying Onyx
CDC Software isn’t happy about losing out to M2M Holdings for acquiring Onyx Software and has sent letters to the board of directors of Onyx and to the Securities and Exchange Commission to bolster its case for acquisition and is threatening to take the matter to court.
Consider Product Life Cycle & Customer Buying Habits
When you create advertising for small businesses, consider both the life cycle of your product or service along with customer buying habits.
Buying Domain Names
Over at the SEM 2.0 discussion group run by Andrew Goodman, there’s a thread about buying domain names that has been offering some excellent suggestions.
Google Enables Buying On Base
A handful of sellers have been granted the ability to sell items on Google Base to other users with a Google Account and a credit card.
XM Brings Push-Button Buying to Radio
Wow…one of my predications is about to become a reality. Remember back on Jan 18th, I commented on the Google acquisition of a radio ad network…
Google’s Second Big Print Buying Test
Google has some obstacles to overcome before it can convince more than a handful of Adwords advertisers that print is a medium worth investing in, even if pages are purchased at a steep discount.
Google Buying Napster Rumor Shot Down
Lots of people have been downloading the chatter about Google possibly buying the Napster music service, but Google said it’s not happening.
MSN Search Users Not Buying Explanation
Ken Ross, general manager for MSN search, posted about MSN’s cooperation with the Department of Justice subpoenas, but quite a few commenters disagree with the company’s stance.