Wholesale Buyers Versus Retail Customers
Are wholesale buyers and retail customers really different? Frankly, there are two answers to this question: yes and no. Yes,…
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Tag: buyer behavior
Are You `Solving’ or just `Selling’?
Here's a brief survey. How many of you sell something online? It could be a product or a service. Second…
3 Buying Obstacles You Must Overcome
Do you know how may sales you lose from customers who almost buy from you? Losing "almost customers" is a…
Two Steps to Increased Sales
There is an important sales strategy that anyone who wants to do business online needs to know and use -…
Redefining Sales: Why Conventional Methods Don’t Work in Today’s Business Environment
Sellers have the mistaken belief that by presenting, pitching, and positioning their product effectively, by being nice-nice-nice, and by showing…
Woo the Buyer’s Limbic Mind or All Your Sales Efforts are Wasted
If you've driven yourself crazy trying to figure out why so many customers get away, relax. You can't figure it…
Why B2B Marketing Should be Subtle
Subtle adj. Showing or making, or capable of showing or making, fine distinctions of meaning.
How Responsible Sales People Beat The E-mail Flood – The Hermes Protocol and H-mail
The Internet has changed the whole nature of markets. The purchaser is now in the driving seat. He or she…
Facilitating Your Prospect’s Discovery Process
Our job is to help our clients find their best answers. We work hard at understanding what they need, what…
Requirements For Internet Marketing Success
Every year that goes by it gets both easier and harder to make money on the Internet. It gets easier,…
