Psychology and Science are formidable and innovative forces taking the business world by storm. And you can benefit enormously from these forgotten secrets, once the preserve of a powerful elite. Potential clients are crying out for the one thing so many businesses fail to provide: They want to be understood!
10 Simple Steps to Home-Based Transcription Business Success
I’m often asked how someone can not only establish, but also succeed as a home-based transcriptionist. This is a difficult question to answer – even after more than 14 years in the business. There are so many different factors to consider, not the least of which includes YOUR experience, training, education, skills and “homebase” (area of the country you operate from) as well as your specialty.
My first advice to you is to obtain the necessary skills from an educational program or on-the-job training. You cannot market your services and/or expect to earn a salary with inferior skills – or no skills at all.
Are You Building Your Business By Guessing Or Testing?
A distributor for a network marketing company called me this week for help in promoting her business. Julie places ads in ezines (email newsletters) to generate traffic to the free website provided by her company. She also sends postcards to several targeted mailing lists to generate inquiries and traffic to her website. I asked her what was producing the most profitable results. She answered, “I don’t know.”
Generating Publicity For Your Business: Knowing Your “Media Market” Is Critical
When starting a successful business venture or launching a new product, most entrepreneurs or business owners conduct some type of marketing research to determine the extent of their prospective customer base. And when getting the word out to that customer base, many entrepreneurs may turn to the media to help generate a buzz for them. However, as detailed as their marketing research might have been, very few business owners are as meticulous at determining their proper “media market” – that is, all those media outlets whose editorial profiles are a match to a product/business profile and would be appropriate for generating media exposure and publicity.
Generating Publicity For Your Business: Knowing Your “Media Market” Is Crucial
When starting a successful business venture or launching a new product, most entrepreneurs or business owners conduct some type of marketing research to determine the extent of their prospective customer base. And when getting the word out to that customer base, many entrepreneurs may turn to the media to help generate a buzz for them. However, as detailed as their marketing research might have been, very few business owners are as meticulous at determining their proper “media market” – that is, all those media outlets whose editorial profiles are a match to a product/business profile and would be appropriate for generating media exposure and publicity.
Spring! And How Does Your Garden (business) Grow?
The first step is to map out how large an area you want for your garden (business plan) and what types of seeds (new products) you want to plant (launch). You might try starting the plants indoors (test marketing) before exposing them to the perils of he natural elements (retail market).
The Three F’s of Home Business
When considering starting a new home business venture it should rate well using the three F’s of business.
Last Resort Money For Home or Business
Looking to pull money out of your IRA? Maybe you need the money to grow your business, to buy a home, or to get you through a financial bind. Well, before touching your nest egg you should first learn about the ways to help protect your nest egg from hefty taxes or penalties.
Blog Your Business
Does your business need a blog? A blog is a Web log, an online journal. Blogs started out as online diaries, in which diarists shared their everyday lives with the world. From their beginnings as a weird Web fad in 1998, blogs have moved on, and are well on the way to becoming a standard business tool.
Yes, Public Relations Can Help Your Business
Do you worry about certain behaviors among your most important audiences because those behaviors are vital to achieving your objectives? If your answer is yes, you need public relations.