Opening Gambits For Direct Mailings
Think of getting people to respond to direct mail as a chess match. If you don't apply the opening gambit…
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Think of getting people to respond to direct mail as a chess match. If you don't apply the opening gambit…
Are you complaining that you don't have enough clients? Depending on what you have to sell, prospects are all around…
Simple power phrases stimulate your customer's feelings and trigger an emotional decision to buy from you. You can increase your…
There's more to websites than just images and text. A website is a marketing tool, representing the company, owner, employees…
Tips to brand your website Include your logo in all pages. Position it at the top left or each page.
Working at home in your home business has many advantages and many, many individuals now are choosing to start their…
I took a look at kiyonna.com and had a few thoughts to share. My first thought, even when I first…
How is branding different than marketing? Branding is not so much different from marketing as it is an element of…
Branding has been defined, explained and examined extensively. There are books, articles, publications, seminars, and groups all dedicated to exploring…
Everyone from pizza chains to video stores have used the principals of positioning to explode their business. And now, you…