How PR Makes a Manager’s Life Easier
Things are pleasant for many business, non-profit or association managers when their public relations people deliver newspaper and talk show…
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Tag: brand management
Branding: It’s more than a logo
How clear is your image in the minds of your potential customers? How can you bring that image into focus?…
Blogging Policies: A Couple Made For Marriage
Last week, Michael Hyatt, President and COO of Thomas Nelson Publishers, the largest Christian publishing company in the world ...
Hitchiker’s Guide to the Blog Universe
On Thursday of this week, I'll be one of four panelists speaking at a lunchtime meeting ...
Fear Leads Companies to Attack Gripe Sites
The Cincinnati Enquirer reports that companies are increasingly engaging in legal dogfights with consumer gripe sites.
PR: Am I Getting a Good Deal?
You are getting a good deal when you accept the fact that the right PR really CAN alter individual perception…
A Blueprint for Managing your PR
OK, as a manager, your goal is to show a profit for your business unit, or meet certain expectations of…
Imagine PR Like This Helping You
As the kids say, how cool is this? You're a business, non-profit or association manager and, finally, you decide to…
This is the Power of PR
The power of public relations is its ability to alter individual perception, resulting in changed behaviors that lead directly to…
Same Old, Same Old PR Still Tops
Like human nature over time, the power of good public relations remains the same.
