The young executive sits with his back against the terminal wall and flips open his mobile phone. Using Google’s Mobile Search, he begins sifting through an array of tawdry “religious experiences” and nobody’s the wiser. Mr. Yuppie, like many others, chooses his mobile over his PC to seek out pornography, and Google has the numbers to prove it.
Do Smaller Advertisers Do Better With Google?
Danny Sullivan points to a survey that shows Google advertisers say they found their ads more effective than Yahoo and (much more than) MSN.
Podcasts vs. Webinars: Which is Better?
An interesting conversation started on podcasts vs. webinars at the Church of the Customer Blog.
News Flash: Free Is Better
The telephone interviewer, on her 799th phone call, grew tired of the reverberated “Duh!” that came hurtling past her eardrums. A final survey respondent answered in kind to the question, “would you rather pay $1.99 to watch a video or get it for free with commercials?Uh huh. Uh huh. I see.” And that was the end of the poll.
One Billion Web Users Need Better Websites
Some time this year, the number of Internet users reached one billion. Billion with a “b.” If you count to one billion at one number per second, it would take you over 31 years to finish. It has taken the Internet 36 years to count that high, says web usability expert and former Sun Microsystems engineer Dr. Jakob Nielsen. The next 10 years will bring the second billion, growing at an annual rate of 18 percent, and will include unprecedented numbers from Asia and senior citizens-and that has huge implications in e-commerce.
Why Educated Consumers Are Better Customers
Educated Consumers. Not too long ago, a colleague asked me why we invest so heavily in consumer education.
Small Business Web Shopping Cart Software: 7 Reasons Hosted Is Better
Why should you pay for a remotely hosted shopping cart for your small business website, rather than just install a free OpenSource shopping cart on your site?
Your Website Better Be Tha Shiznit
Online shoppers have no sympathy for crappy web design and if the utility of your website doesn’t impress, they ain’t stickin’ around and they ain’t comin’ back. A new survey released Monday suggests than 89% of online shoppers have experienced problems making online transactions. One-third said problematic websites turn their coveted eyeballs to competitors.
The Search That’s Better Than Search?
Every so often, it dawns on you that the whole Internet environment has traveled too far from that quiet, information-oriented era that got you so interested in the medium in the first place.
PR Owns the Blogosphere, For Better or Worse
Jeremy Wagstaff takes Nokia to task in this post for failing to identify and listen to important customer complaints as they bubble up online …