Social media marketing and viral marketing isn’t limited to hitting or missing (and missing and missing) on much-touted sites like Digg.com or BoingBoing. Though exposure at these sites is good for bursts of (just-looking) traffic, the panel presenting at the Igniting Viral Campaigns track at SES Chicago recommend diversifying. (Coverage of SES Chicago continues at […]
The “Anywhere Consumer” Is Here
Thanks to modern technology, a person can shop from pretty much anywhere, at any time. This person – a retailer’s dream – is known as the “Anywhere Consumer.”
Yahoo Your TiVo From Anywhere
Fans of the digital video recording service can now use Yahoo to remotely program their TiVo from a newly opened portal on Yahoo’s web site.