Last week there was a lot of uproar in the social media space about a Motrin Ad that caused Motrin to pull the ad within 2 days of launching it and post an apology on their site. Judging by this and the negative press it got, it seemed like a failure. However, in my last post I outlined few key measures to see if the ad was a success or a failure.
Aftermath Of A Craigslist Scam
The two posts on this blog with the most staying power, drawing comments week in and week out, come from an experience with Craigslist.
Bloggers vs PR – The Aftermath
Aaron Brazell of Technosailor hosted an incredible and informative roundtable to discuss the state of PR, reporters, and bloggers.
YouTube Ads (The Aftermath)
YouTube finally unveiled the first real version of its a platform last week, and we’re still processing the results. Some stories:
iPhone: The Pre-Launch Aftermath
Love it or hate it or sick of it, Apple’s iPhone is a hit before it hits, with searches for information spiking hundreds of percent, people lining up outside stores, old men complaining about it just as the rate plans are announced, three full days before the thing actually launches.
Internet Archive V. Shell: The Publicity Aftermath
After news of Suzanne Shell’s countersuit against Internet Archive surviving by the thread of one non-dismissed claim – the claim that Internet Archive’s Wayback Machine web crawler was guilty of breach of contract by ignoring the site’s terms of use – hit the cyber circuit, a real catfight hissed and scratched its way across the weekend.
You might call it a "flame war," in the traditional Internet sense, but that’s hardly accurate.
Bill Gates Email Aftermath
In the aftermath of the Ray Ozzie and Bill Gates memos and emails I am seeing a few trends in the reaction.