Tag: advertising

Some Advertising Is Doomed To Fail – Find Out Why

When people are concerned about the lack of response to their advertising, usually they complain about one of two things. They either say, “I put it in all the popular ezines but nobody responded” or “I followed all the copywriting ‘rules’ but didn’t even get one sale.” This dilemma is normally due to one common problem. There is one thing most people don’t think about that dooms their advertising to failure.

Cross Media Advertising

Advertising is key to any business. It doesn’t matter what business it is, online marketing, brick and mortar store, advertising is key. One of the most often overlooked tools by the internet entrepreneur is cross media advertising. There are a number of very affordable options for using print media to guide customers or new leads to your web store, affiliate program or business opportunity.

Ego-less Selling: The Greatest Advertising Secret Ever Revealed!

Recently I sat on a plane from Phoenix to Austin. I decided to kill some of the two hour flight by flipping through the online magazines and catalog. You’ve seen them. They are always stuffed in the pocket right before your knees. But what you may not have seen is that virtually all—yes, all—ads violate a secret advertising principle invented more than 100 years ago.

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