Online Marketing And Advertising
Avenue A | Razorfish, an interactive agency and buyer of digital online media, have released their annual digital outlook guide…
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Tag: advertising
Debating Whether or Not Google Can Change Advertising
Ari Rosenberg, a media buying consultant, had an interesting column last week about Google's plans to enter the cable TV…
Online Video Advertising To Grow
TV producers are seeing value in shows after they air. Just as DVDs boost movie revenues, DVD sets of TV…
Advertising Truth
I'm looking at my web stats report from last week and see a blog comment we wrote on Telstra and…
Google’s Got Game. Advertising, That Is
A long rumored deal has finally been hashed out between Google and in-game advertising technology firm Adscape Media, with Google…
Google May Code In-Game Advertising
Google has digital initiatives rumored for a couple of areas. In-game advertising delivered through a potential acquisition of Adscape Media…
European Online Advertising To Grow
Online advertising in Europe has been seen as minimal. A new report suggests that the online ad market in Europe…
Keyword Advertising In The Clear
The issue of using trademarks in keyword advertising has been resolved (at least for now). According to the U.S. District…
Cell Phone Advertising is Taking the Leap
The next major competitive arena for advertisers is clearly cell phones and they seem to be leaping into the fray…
Open Source Advertising Not Necessary?
Okay, here's another one of Dana's stories that I take exception to. Note that I respect Dana's writings and I…
