What is Search Advertising Worth?
How often do you click a sponsored link? Rarely? Never?! If you do not click them, who does?
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Tag: advertising
Viacom, Yahoo Sign Online Advertising Deal
A deal has been announced that will see Yahoo act as the exclusive provider of sponsored search and contextual ads…
“I’ll Finish My Site, Then Buy SEO and Advertising”
This is part 8 in a ten part series. This is one of the most common excuses not to make…
UK Net Advertising Surpasses Print
Internet advertising is a big business in the UK, and according to a new report, it’s reached record proportions. Over…
Pitfalls of PPA Advertising
I love it when I get a comment that is better than the original post. Last week, I chimed in…
Is In-Game Advertising Undervalued?
Recently, advertisers have made a push to market their respective brands in the online worlds of Second Life, The Matrix…
Online Advertising in The Long Tail
There’s been some talk about how difficult it is to make money with online advertising.
Online Advertising Should Grow Up
A piece from the New York Times has reignited the debate over online advertising and the monetization of the “long…
In Game Advertising: Google Acquires Adscape
Continuing it’s efforts toward exerting advertising dominance within the Web 2.0 sphere, Google has announced the acquisition of Adscape, a…
Publishers Support Video Advertising
Advertising.com has released the results of its 2007 online publisher survey. The online survey examines publisher predictions for online advertising…
