“We have nothing to fear but fear itself.” Franklin Roosevelt
the Google “Snippet” System in Action
Dear Dan,
My name is Brandon Stone. I’m senior tech and webmaster for a company called Martin Yale Industries. We manufacture office and graphics equipment. I took over the company website about a year ago. It had previously been ignored for about five years. So, I went out and bought a copy of FrontPage and taught myself to build webs. I have been building for about 2 years now, and have had a lot of success in the search engines. Thanks to Murdok, that is. Without Murdok, I don’t think that I would be anywhere near as keen as I am. I definitely don’t think my company would be #1 for “desktop graphics equipment” in Google.
Google’s AdWords Guidelines In Action
When you choose your ad text for Google, use a hefty dose of caution. As Thai Winds learned, it’s tough to bend Google’s ad rules, even if you’re right.
When Thai Winds decided to use Google’s AdWords program, they wrote their ad in the way that made the most sense from the perspective of their business. They didn’t anticipate what happened next, however – their ad was disapproved, all of their ads with Google were deleted because of the phrases they chose.
Holiday Action Keeps Shopping Season Sweet
Usually, U.S. retailers earn 20-80% of their entire yearly gross during the holiday season. But this year, things are different. The sluggish US economy has prompted Deloitte Research’s Carl Steidtmann to fear “the worst Christmas ever” in the retail sector.
Short of going door to door in a Santa suit, how can businesses increase profits and prevent a blue Christmas? Despite economic gloom, industry leaders have found that an e-mail follow up strategy can increase sales by a cheery 35%! To weather the ailing economy, use a follow up autoresponder during your holiday campaigns.
Six Keys to More Powerful Sales Meetings : Plan Conclusions that Get Action
To achieve maximum value from your next sales meeting, prepare the ending first.
Throughout history, great leaders have inspired others to action by preparing, then delivering carefully constructed conclusions to speeches. Lincoln’s, “Government of the people, by the people, for the people . . . ,” Patrick Henry’s, “Give me liberty or give me death,” and John Kennedy’s, “Ask not what your country can do for you, ask what you can do for your country” are a few examples.
Action – The Most Important Secret To Online Success
There are two kinds of people: those who talk, and those who act after they talk.
Don’t Set New Year’s Resolutions – Take Action in The New Year
It’s that time of year again when we start talking and thinking about New Year’s Resolutions even though they’re old hat and we instinctively know they don’t work. Because your friends, family and colleagues may chat about what Resolutions they’re going to make, do you find yourself wondering whether to make any?
Real Live Niche In Action!
I know we hear this everyday, “You must have a narrow niche –the narrower the better. Focus in like a laser”.
To READ about niche marketing is one thing; to SEE IT IN ACTION is, well, electrifying.
Call Action
Call Action
Usage:
Call ([“Frame Label”])
Parameters
Frame Label – identifies the frame that contains the actionscript being called.
Example uses:
Reuse actionscripting from other parts of your movie