If you’re reading this post, then you can expect a flurry of news covering Google’s beta launch of its Pay-Per-Action (PPA) product for AdWords.
Action or Inaction
Why is it so hard to make a decision in business? Business requires that people make decisions, and every decision is a risk in some form or another, yet as we deal with business risk management, it seems that management has become more paralyzed by managing risk to such a point that decisions often go unmade.
Project managers dealing with this kind of problem often have to go to great lengths and burn work cycles just to get someone to commit either for or against a project or work.
Top 5 OSS Action Leaders
I know that the original question was “Who are the top 5 OSS thought leaders”, and that’s been covered by several folks already. I’m going to ask a similar, but different question.
The Origami Experience In Action
JKOnTheRun’s latest video features the great new Origami Experience software, the new program launcher/manager for Ultra Mobile PCs that will ship with UMPCs running Windows Vista.
Personalized Email in Action
Still sending out the same newsletter to every customer?
Lights, Camera, AskCity Has The Action
Oscar makes his annual appearance in late February, and the latest service from Ask.com wants to get you to the cinema to catch some celluloid masterpieces before the Oscar pools begin at work.
Google Threatens Telcos With Antitrust Action
If the prospect of a two-tiered Internet system proves to enhance the quality of service of certain traffic for a fee, Google plans to hammer those abusers with antitrust actions.
PR Community Action on Social Media Press Release
Whether journalists are ready or not for the social media press release, the PR community now has a great opportunity to thoroughly discuss the concept and try to get some traction with the whole idea of evolving the press release into something far more valuable than purely a vehicle for transmitting messages.
Google Debuts Cost-Per-Action Ads
An email from the AdSense team at Google invited one of SeekingAlpha’s analysts to consider hosting CPA ads on his site.
IE 7 Beta 2, Take Three, Action!
The third beta version of Internet Explorer 7 became available for download as a true beta release instead of just a preview release, or an update to the preview release.