Can Social Media Increase Online Ad Response?

Seventy-eight percent of marketers view social media marketing as a way to gain a competitive edge, but only 7.7 percent of online marketing spend goes towards social media according to Coremetrics survey "Face of the New Marketer."

BBC Denies Secret iPlayer Deal With Microsoft

Although the BBC’s iPlayer only works with XP-equipped computers, there is no secret alliance between the world’s biggest broadcasting corporation and Microsoft.  According to one exec, the XP compatibility merely arose out of an interest in serving the greatest number of people possible.

AP Is Dead … Killed By Blogs & Aggregation

Old media is epitomized by no news source more than the Associated Press. Literally thousands of journalists are employed around the world to bring current event coverage to readers of thousands of newspapers and their online sites.

Yahoo Apologizes To U.S. Congress

Michael Callahan, an executive president and general council at Yahoo has apologized to lawmakers for offering faulty information about the company working with a Chinese government request for user information about a journalist who was later jailed.