Live: Microsoft Wants Yahoo
These are live notes from the Microsoft press conference announcing their offer to purchase Yahoo.Microsoft CEO Steve Ballmer:>> We see this announcement as significant. This is a milestone for Microsoft’s Online ventures.>> Last night I called Jerry Yang to discuss the proposal. I think Yahoo should be excited about this offer.>> There are now several steps we will both need to take to move this proposal forward.>> We believe in the benefits of combining these two companies… now more than ever.
Microsoft Conference Call On Yahoo Deal
Ballmer said the offer is a great opportunity for Yahoo employees.Making it public today allows everyone to consider the merits of the offer.Kevin Johnson speaking now: discussing MS gains in online advertising and other products, touting necessary investment and other dynamics.He cited one company as the dominant player. Doesn’t name names. I think I can guess this one.KJ discussing synergies in various areas like mobile. Elimination of duplicate services, especially by combining ad products, key to making big bucks.
Microsoft Offers To Buy Yahoo
The world’s top software company could boost its online presence dramatically if Yahoo accepts a $44.6 billion bid to be purchased.
After Hours, Investors Flee Google
Google mildly missed analyst expectations for Q4 2007 (the company famously does not provide guidance) and late trading has punished the stock.
Fixing Yahoo, The Internet Way
Lots of ideas float through the maze of sites and blogs online, some of them aimed at fixing Yahoo. Here are some of the suggestions we found.
Online Advertising To Share New York Times’s Fate?
Imagine that we’re staring at a Rube Goldberg machine in action, and something in its depths has caused a drop in print advertising to occur. Now, we’re left to wait and hope that the final result (or at least a byproduct) will be a calmness or increase in online advertising.
Google Strikes Back At Autonomy
Google is defending itself against enterprise search vendor Autonomy saying that its white paper needs some corrections concerning Google’s Search Appliance.
Click Forensics Says Fraud Is Up (Again)
The latest Click Forensics report has arrived, and the company’s data doesn’t look at all encouraging; it states that the overall industry average click fraud rate in 2007’s fourth quarter was 16.6 percent.
eBay Redux: Shortcutting Fee Changes For Profit
The latest changes at eBay may encourage the opposite behavior from sellers that the online marketplace wants to encourage.
SEO Step One Of Ten: Keyword Research
Back in October 2004 I launched a series of articles outlining the ten crucial steps to a well optimized website. The steps were: