Yahoo Acquires IndexTools

Yes, that’s correct. Yahoo! has acquired IndexTools and now has become a major player in the analytics space. Google Analytics and even Omniture now appear to have another direct competitor in Yahoo/IndexTools – it should be interesting to see how Yahoo will market IndexTools in the near future. Eric Peterson, has a great follow up to this story on his blog, speaking about how this acquisition will change the analytics game:

California Bill Seeks To Tax Downloads

California Assemblyman Charles Calderon (D-City of Industry) wants to impose a sales tax on music and movies downloaded from the Internet in order to ease the states budget shortfall.Calderon’s proposal would raise the cost of an iTunes download from 99 cents to $1.07. He believes the Board of Equalization should update a 75-year-old law that authorizes sales-tax collections on tangible personal property. Music and movies downloaded off the Internet are not considered tangible goods.

Virginia Schools To Teach Internet Safety

In an effort to prepare children and teens for the potential stranger danger on the Internet, Virginia is the first state to make Internet safety classes for all grade levels.It’s hard being first and one might imagine all 49 pairs of eyes (assuming one set of eyes per state, of course) will be on Virginia to see how educators implement the program, the messages used, and the methods by which the program is evaluated.

SEO Being Trademarked?

It seems the world we live in has recently been relocated to the ‘Twilight Zone’. The reason being, that recently a man named Jason Gambert is trying to register ‘SEO’ as a trademark. The most shocking point in this bizarre event is that he has managed to get all the way to the publication stage of the registration process.

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