Enquisite Receives From The Entrepreneurs Fund

Enquisite, Inc., a developer and provider of the next generation of search analytics solutions, today announced that it has secured $3.2 million in Series A funding. The investment was led by Jeff Webber, Managing Director of The Entrepreneurs Fund III, a Silicon Valley based, early stage venture fund focused on Web 2.0 Software startups.

Bidding On Trademark Terms Okayed By Court

Another court has decided use of trademarked terms in metatags and keyword advertising does not constitute trademark infringement, but the issue is far from settled and only gets more complicated as more courts hear arguments from both sides.

Marketing With Articles

Recently a lot of people have been asking me questions about article marketing: what is it and how does it work? Article marketing is the act of writing short articles, generally 1,000 words or less, and getting them published on the Web or in ezines. Generally you don't get paid for these articles, but the ROI is that you get links from the article to…

Arkansas Paper Upset Over Walmart.com Classifieds

Wal-Mart recently partnered with classified Web site Oodle.com to launch free classified ads on Walmart.com and is already creating a controversy.When users in Arkansas clicked on some of the classified ads on Walmart.com they were led to classifieds from the Arkansas Democrat-Gazette newspaper. Paul R. Smith, president of WEHCO Newspapers, Inc., the company that publishes the Democrat-Gazette, said Wal-Mart and Oodle do not have permission…

Facebook Letting Some Users Rate Ads

Given the option of voting ads "up" or "down," a natural response is to either vote them all down (who likes ads?) or ignore the issue (since any participation would waste time).  Still, Facebook's allowing some users to have a say which is a move in the right direction.