network
Our minds work in wondrous and mysterious ways, don't they? The power of imagination is both a blessing and a curse.
A few days back a client was sitting with me when I connected to the Internet and launched my browser. He was precariously surprised to see that the default page of the browser was not my web site, but a general purpose portal.
When you were a child, perhaps you heard the story of "The Little Engine that Could." From what I recall (I haven't read the story in ages!), there was a tiny little engine that had to make it's way up a large mountain pulling many cars of a train. At first, the little engine thought the task was too big. But then it decided to…
We all know that pay-per-click (PPC) search engines are a cost-effective way to reach targeted customers. You select the search terms that are relevant to your site, and choose how much to pay when customers click on your listings. The higher you bid, the higher your site appears in the search results.
Rule number one. Basic human nature never changes. Keep that in mind.
DoubleClick's recent survey indicated that over 88% of online consumers have made a purchase as a result of receiving permission-based email.
