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Home based businesses are rapidly gaining in popularity. Not only do they offer you the opportunity for freedom and the flexibility to…
In the world of birds, ruffled feathers is one sign of a virus. Isn't that also the case at work? Ruffled feathers can spread like a virus throughout your office, department or corporation. Depending on the influence of the 'ruffled one', that spread can be fatal.
The next 30 seconds may determine whether you get your funding, make the sale or establish your point-of-view! In this faced-paced, mile-a-minute world, you often have only a few seconds to get your message across. Most modern television and radio commercials are no more than 30 seconds. Where could you use an effective 30 second commercial message about your business? These mini-messages are ideal for…
A common mistake that I see in the SEO world is people tweaking their optimized pages without really giving them a chance to see what they can do. Along the same lines are those that make changes to their optimization just because rankings drop in any given month. It sometimes take months for search engines to index newly optimized pages. Furthermore, it can take a…
Incorporate the ideas below into your 2002 PR strategy. Declare yourself an expert. Back it up with your knowledge.
A small ad can generate a greater return on your investment than any other type of advertising. You can also use it in a variety of media. For example, I often get profitable results from the same small ad in all of the following:
