Zig Ziglar On Making Changes

In today's world of societal and corporate change, job security is a thing of the past. While we must face the fact that change is inevitable, we should also realize that many changes are positive and benefit both individuals and businesses.

Training Lesson: The BEST Way To Sell

Selling is a process, not an event! Selling isn't something you do TO a customer, it's something you do WITH a customer. The process involves both the sales person and the customer.

Zig Ziglar On Win-Win Negotiations

I love this story told in "Personal Selling Power." When the Renault cars manufactured in France were sent to Japan, the Japanese required individual inspection of each car. On the other hand, the French allowed Japanese cars into their country on the basis of type inspection, where one vehicle picked at random represented all others of the same make. Needless to say, that was not…

The Power of Color

Colors have many meanings and associations. They can also create, or amplify, emotion. For example, which would you associate with bright yellow: happy or sad? Serious or playful? Good or bad? Chances are that you chose happy, playful, and good. Why? Because color speaks, whether we realize it consciously or not.