Evolution Trumps Usability Guidelines

"Use a Search Box instead of a link to a Search page." This is one guideline from the plethora of recently created usability guidelines to help designers produce more usable web sites. It makes sense. After all, there are more than 42 million web sites on the Internet. It should be simple to study these sites and put together a list of "do's" and "don'ts"…

8 min read Sales

4 Steps to Writing a Powerful E-zine Article

We’ve all heard the buzz that getting e-zine articles published is a highly effective, low cost method of promoting your on-line venture. While it is true that useful, intelligent articles can position you as an expert on your chosen topic and promote your website, it is quickly becoming a crowded marketplace. Just as websites began popping up like weeds a few years ago, e-zine articles…

3 min read Archive