network
When you're in marketing, you often have to explain to a disgruntled CEO why you want to abandon your original year's plan…
Spam e-mail is no longer the mild irritant it once was - it's clogging corporate networks and ISP mail servers and has become a real productivity drain, forcing corporate and consumer e-mail users to spend 20-30 minutes a day dealing with this deluge of junk! According to recent figures, unsolicited bulk e-mail now makes up to 36% of all e-mail, up from under 8% just…
Almost every website operator wants search engine spiders to visit. After all, search engines are the best source of free traffic on the web. In the event that you don't want them to visit, they are easily kept at bay with a properly formatted "robots.txt" file.
You can get more sales with your sales messages by making sure they always include the following 7 key features.
Would you buy from someone with an "@yahoo.com" e-mail address? I wouldn't. And the clients I've had the most trouble with use yahoo addresses or other free addresses. I understand that you don't want your regular e-mail address in ads that your run on free ad sites to prevent spam, but lets use some common sense here. If you don't buy anything from yahoo's off…
When discussing pay per click advertising with Overture advertisers, they tend to say it's an easy program to use to get to the top of search engines. While this is true, a well-optimized and carefully researched pay per click campaign can often deliver much more traffic to a site at a lower average cost per click. To bring your average cost per click down while…
