Archive
Networking for Freelancers
"It takes money to make money", or so the saying goes. In the case of freelancing, this is not always the case.…
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How to give your small business web site a corporate look
Just because you work out of your home office, doesn't mean you are less professional. Still many people today will not take you seriously if they see you talk from the "first face" ("I" instead of "we", "mine" instead of "ours"). There is a remedy for this problem. You can create a professional, more corporate look on your web site using the skillful techniques I…
How To Unleash Your Own Viral Marketing Campaign
One of the e-marketing topics least written about is viral marketing. Yet it is one of the most successful e-marketing methods used today! In this article, I will discuss the various forms of viral marketing (VM) being used online. I will also provide examples of each form of VM and how you can use it.
Why Write a Sales Letter for Each Product?
Authors/publishers are great at getting their books written, but after the initial one-year honeymoon, sales slow down. To counter this make sure your book or any product or service you offer will keep on selling from the first day, the first year, even for life. Write a short sales letter for each one. Whether you have a Web site or not, you can write a…
Hacker Prevention Techniques
I remember when the term "hacker" referred to a computer geek who could transform a mundane electronic device, with a few modifications, into something completely different from what the manufacturer and designer had envisioned for it. In some cases, these were cool improvements and more than one of these hackers made a fortune selling the rights to them. In other cases, the transformation just made…
Holiday Party Business Building Strategies
As the holiday season swings into full gear, many small business owners start to sweat about how to make business contacts in the next few weeks. You don't need to worry. The holiday season is a profitable time to build your business - if you know how to do it. Here are ten tips to help you build your business at holiday parties.
