Holiday Action Keeps Shopping Season Sweet
Usually, U.S. retailers earn 20-80% of their entire yearly gross during the holiday season. But this year, things are different. The sluggish…
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Usually, U.S. retailers earn 20-80% of their entire yearly gross during the holiday season. But this year, things are different. The sluggish…
Your goal for sites is probably to get traffic - and to get traffic you need to optimize your site so search engines will index it. What about after the traffic lands on your site? You need to keep visitors there and convince them to buy. You need to optimize your site for this purpose, as well.
Sales letters can be one of the most powerful tools available to businesses when used correctly. But unfortunately, even the best of sales letters can fail -- bringing in only a small percentage of their true potential -- because they're missing one of the crucial ingredients needed to close the sale.
Opt-in ezines, produced by companies, individuals, web sites or publishers, offer their subscribers unique, useful information. They use the "free" article format of 500-1400 words or a tip format from 100-400 words. Each ezine has anywhere from 1000 to many thousand subscribers per ezine. Think of the multiple exposure your message will have when you submit to these ezines.
I was watching Barry Bonds, of baseball's San Francisco Giants, when he hit a home run recently. At age 38, he is the most feared and respected hitter in the game. For those that don't know, last year he broke the single season homerun record and this year his batting average led the majors.
There are literally thousands of ezines being published online these days. Sometimes it is hard to know which ones are best for advertising in, reading, subscribing to and so on.