network
E-mail is quickly becoming the dominant form of communication in the workplace. However, because it allows speedy composition, less thought is given…
The style of writing drastically changes when you write for the average Internet surfer. People rarely read web pages word-by-word. They scan through the content as fast as they can. Besides, your readers may originate from different countries, with different habits and awareness levels. You have to take into account all these factors while writing for the web.
Though I don't profess to be an advertising guru', yet there are certain things I have learned the hard way while advertising my own website and Newsletter.
As network marketers we do a major part of our business by calling leads. For a person just starting out this can be rather intimidating and too often a person doesn't know how to "open" up a call, gets a lot of rejection, and then decides this isn't for me.
(Continued from Part 1) What if you have an image that conveys information, such as a pie chart, graph, or schedule? A simple alt tag description isn't sufficient to convey that information adequately. Roberts explains a work-around for this problem:
You've seen them. In fact, you can hardly miss them because they are so poorly written. I'm talking about the average technical brochure, a piece of work that's often either regurgitated geek-speak, or a droning list of the same old specifications.
