network
I received two postcards in the mail yesterday. One was cluttered with so much small text I had difficulty trying to read…
(Continued from Part 1) What if you have an image that conveys information, such as a pie chart, graph, or schedule? A simple alt tag description isn't sufficient to convey that information adequately. Roberts explains a work-around for this problem:
You've seen them. In fact, you can hardly miss them because they are so poorly written. I'm talking about the average technical brochure, a piece of work that's often either regurgitated geek-speak, or a droning list of the same old specifications.
Customer service is increasingly seen as one of the most valuable uses for a commercial World Wide Web site. Your Web site is available on a 24 hour, seven days a week basis. So it is well worth exploring ways in which your customers can virtually "serve themselves," without the need for overtime staff, or lengthy voice mail procedures.
Entrepreneurs know their business. They know their product, their service. Many of them write creative Web sites. But, one thing they are not as adept at is promotional copy.
The world we once knew is gone. Today we must prepare for our financial future within the context of uncertainty. There are wars and rumors of wars; there is strife and conflict next door, across the street, and around the globe. What happens in a remote location somewhere in the world has an effect on how we feel, what we think, and what we believe…
