The 10 Parts of a Business Website

Business owners who are ready to bring their brick 'n mortar businesses to the Internet experience headaches dealing with designers, while the latter too often end up wanting to rip their hair out because of add-ons, or things they learn about their clients after they've started the projects. Why? Web sites require planning and lots of communication. So before you decide to speak to a…

AUCTION TIP: A Basic eBay Listing Template

Do you know what drives me nuts on eBay? When I view an item up for auction and the listing has no style whatsoever. There's just a long scroll of text that gives only the briefest explanation of what the product is and why I should buy it.

17 Sales Letter that Make Money Part I

A sales letter is a sales letter, right? Not exactly. What works well for one list, one product, one situation will not work for every list, every product, every situation. Like a skilled surgeon, the skilled marketer needs a variety of sales letter tools at his disposal.