Archive
Are Your eBooks Available Off-line?
It’s a valid question: Can I print your ebook offline and read it at my leisure? This is the #1 question from…
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That Was No Gorilla, That Was My Inattentional Blindness
If you were watching a basketball game and someone in a gorilla costume stomped across the court pounding his chest, you'd notice, wouldn't you?
How to MROI (Maximize Return on Investment) in Your Marketing
MROI means Maximizing Return on Investment. How do you do this in marketing? Track, measure, analyze, strategize. Get the data and massage it when you plan your marketing strategy. Here are some questions you should be able to answer.
Coping with the Deployment of a Loved One
When we must part with a loved one, we have physical and emotional reactions beyond our control. Our emotional intelligence skills can help us manage them. Having someone you love deployed is extremely stressful.
Bring Your Dream, Vision or Theme to Life
What do you do on a daily basis to you bring your dream, vision or theme* to life? One way is to spend time visualizing it. This gives you the opportunity to keep your dream, vision or theme alive; it allows you to be in the moment with it and the next step to unfold naturally.
Hey, Client, This Is Me!
In a crowded market, clients will be seeking personality as they read what you've written -- they'll click right past pages that feel "been there, read that." They're looking for a voice that says, "Hey, client, this is me!"
