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Many small businesses fail because their owners don't pay enough attention to sales copy. Especially Online. The biggest mistake? Sales copy that…
Alliances fail at an alarming rate. Consider these statistics from Accenture, a worldwide management and technology services organization:
Bypass the Blocks! I am on my way to choosing the right o*p*t--i*n mailing list for me! At this time, with only about 1200 names in my database, I manage my list myself. I am glad of my slow, methodical approach. Because -
3 years ago, an idea sparked the Internet business community, and spread like wildfire. The idea was based on the premise that individuals, small businesses and corporations alike could take advantage of advances in technology by sourcing out much of their administrative tasks to "Virtual Assistants" (VA's).
Weekly, I keep an eye to the horizon to assess new developments in the Internet environment. In noting the changes, I sometimes begin to feel overwhelmed by feelings of doom. The S~P~A~M problem is one such item that leaves me at times in much distress. I fear the trends of the ISP's in their efforts to get control of the S~P~A~M situation.
Newsletter or e-zine publishing is a leading communication and marketing tool for your web site and an important part of building a long-term successful online business.
