Marketing by the Numbers

Robin Nobles Answers SEO Questions

Robin will answer any questions related to the search engine marketing industry. If the question is highly technical, or if she doesn't know the answer, she'll contact experts in the industry or search engine representatives for the answers.

The Dress Code

It strikes terror in the heart of some of us, while others ignore it completely. Some of us are relieved there is one; others of us resent it. The Dress Code: Does it affect your career, affect whether you're hired or not, affect how you're treated on the job? Definitely.

Business Success in Trying Times

Being successful in small business has always had its special challenges. But with the uneasy war economy and an economic recession in process, the challenges are getting tougher and tougher. Here are some simple tips for business success in these trying times.

Neal Lebar answers Internet Marketing and Pay-Per-Click Questions

Neal Lebar answers questions like "how do I build and launch an effective campaign? How do I choose keywords for a campaign? What does it take to become successful on pay-per-click (PPC)? What types of business models are thriving with PPC? Who are the PPC providers and where do they fit in the puzzle?"

Four Secrets to Creating Irresistible News Stories

Every news story must have a FACE. If you forget to put a FACE on your story proposal, your chances of interesting a reporter are nil. All true PR Rainmakers practice this fundamental technique when they develop any story proposal they plan to market to the news media. By FACE, the PR Rainmaker means: