Archive
What to Look for in a Web Hosting Package
It is not a small decision to choose a web host for your web site. Once your website begins to flourish and…
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Using Your Emotional Intelligence to Get & Retain the Best Employees
A major problem for employers today is getting the best employees and then keeping them. How do you do this? By understanding what it is employees really want. Being able to sense what others feel and want is empathy, an emotional intelligence competency.
Data Access with ADO.NET
This will be a multi-part article dealing with ADO. We will begin with a bit of history of ADO, what it is, why it's so important, and finally how to utilize it in a COBOL environment. This first article will provide a brief history of data access as well as provide the basic flow for using ADO to access data. The sample included with the…
Do You Know Your Customers – By Name?
You've been doing the tradeshows. You've been spending on a PR agency. You've been running ads - both print and now online. You've been doing direct mail and now even direct e-mail. And yes, you've also been doing telemarketing. Some of these have been more successful, others less. But somehow you feel that you could do better. You bet you could.
Solo Advertising: Understanding the Process
It's almost too good to be true.
Successful Direct Email Marketing
Email is certainly an important aspect of marketing on the web. But a single email is never enough -- and in fact can be more costly down the road. Like all marketing messages, it takes repetition in order to get people to first absorb the message, understand it and then take action. Naturally, some people will immediately respond while others need to see the message…
