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This article provides specific instructions on using cookies in ASP.NET applications and discusses a few issues we should be thinking about when…
The web and e-mail now enable customers to reach you from any part of the globe. It is estimated that 510 million non-native English speakers--global customers-- will be online by 2003. And even your nearby customers may not be native English speakers. Idioms, such as spread ourselves too thin or think outside the box, may be unclear to global customers who are confused by the…
In today's business world, conflicts are inevitable, but they don't have to be costly or time-consuming.
Are you one of those CIOs who are beleaguered by the politics of getting your budget or purchases approved?
Well, well, well... you jacked up your database, didn't you?
The product life cycle has been part of marketing strategy since the late 50's. All of us are either intuitively or intellectually aware of its five stages of introduction, growth, maturity, saturation and decline. Yet, this classic model now faces the same inevitability it predicted for brands and market segments. We all face a new reality wherein everyone knows the model, emulates it, then with…
