Business Success Checklist

Are Shared Services Right For You and Your Customers?

Evaluating a move to a shared services center is as important as the move itself. With dozens of business units, strategies, and customer expectations to consider, the period of evaluating a move to shared services becomes integral to the overall success of the entire organization.

Newsletter Critique: ExtraordinaryHomes.com

Carol Abrahamson, a new reader and owner of ExtraordinaryHomes.com, recently wrote in to Michael Katz to ask him some questions about the e-newsletter she's developing. Their conversation reveals both Carol's unique and vivacious approach to marketing, as well as Michael's understanding of e-newsletters.

Are You A Goodwill Business?

"Why do you give so much publicity to other businesses? Don't you see that your potential customers will flock to them rather than you?" When I get this comment, my reply is one or both of the following:

Enhancing Exchange Security

These days, it seems as if it's almost impossible to do business without having access to an E-mail account. Because of this, Microsoft Exchange has quickly become a mission critical application for many businesses.