Developing a Highly Profitable Opt-In List

An opt-in list is the absolute most effective marketing tool available on the Internet. Not only do they provide you with a direct line of communication with your target market, but they also enable you to develop a trusting relationship with your subscribers.

Use JavaScript to Dynamically Update Your Website

If you've been on the Internet for a while, you've probably seen numerous examples of JavaScript use. JavaScript is a powerful scripting language used to create special effects on your website, but did you know it can also be used as a very powerful web design tool?

A Perfect World… Imbalance Creates Motivation

I am a big proponent of balance. Everything has to be just so. I believe that we should all strive to obtain balance in our lives. Balance between career and family. Balance between public and private. Balance between spiritualism, finances, and materialism.

The First Fold Makes Your Site (Or Breaks It)

Visitors to your site are not looking to make a new friend. They don't want to chat. And they don't give a darn what you think about anything, least of all your product. They only want to know: What's in it for me? Why should I believe you? Why should I buy from you?