Protect Your Company from Activists

If you are an executive inside a U.S. corporation of any significant size, then you have better keep an eye on the ongoing battle between Exxon Mobil and Greenpeace.

Make Front Page News By NOT Inviting The Media

Not a single reporter showed up at our news event. And we were THRILLED! Not a single photographer showed up to capture the moment. And we were pleased as punch! Not a single newspaper knew about the event. And we received front page coverage in every one!

Risk It!

"Often the difference between the successful man or woman and a failure is not one's abilities or ideas, but the courage one has to take a risk and to act on those abilities and ideas." Those wise words from Maxwell Maltz remind us that success in life is likely to involve some intelligent risk.